A phased creative concept for Brown Thomas' Winter Sale 2021.
I provided a full turnkey solution for the client team, from concept to asset rollout. Each phase was rolled out across TTL, including in-store (by the BTA internal team).
I provided a full turnkey solution for the client team, from concept to asset rollout. Each phase was rolled out across TTL, including in-store (by the BTA internal team).
Role: Concept, Art Direction, Design
3D & Motion: Michael Medvedi
![](https://cdn.myportfolio.com/cb2d04c785d13e0ecd5542d0d62dd1be/52a16495-d749-43d0-9c33-4d374befa4a7_rw_3840.png?h=b7c0d63500e143e3637e708a8d3d8b2c)
![](https://cdn.myportfolio.com/cb2d04c785d13e0ecd5542d0d62dd1be/4654a796-a65a-4451-b429-3ef54fbe172b_rw_3840.png?h=c3736f1c97f53c5382aa0f8331328913)