A phased creative concept for Brown Thomas' Winter Sale 2020.
I provided a full turnkey solution for the client team, from concept to asset rollout. Each phase was rolled out across TTL, including in-store (by the BTA internal team).
I provided a full turnkey solution for the client team, from concept to asset rollout. Each phase was rolled out across TTL, including in-store (by the BTA internal team).
Role: Concept, Art Direction, Design
3D & Motion: Michael Medvedi
![](https://cdn.myportfolio.com/cb2d04c785d13e0ecd5542d0d62dd1be/a3155c17-cf2b-4184-afa8-77c730a5294c_rw_1920.jpg?h=e1d22a4e60ac49b9bea949ba03c5cf99)
![](https://cdn.myportfolio.com/cb2d04c785d13e0ecd5542d0d62dd1be/fdf4a3f9-f1f3-4a57-a097-bba85134ec62_rw_1920.jpg?h=92078e4c6ef315a781774bc799e6849e)
![](https://cdn.myportfolio.com/cb2d04c785d13e0ecd5542d0d62dd1be/a019b72d-79b2-438a-8e0c-ad56cc5225e6_rw_1920.jpg?h=f0bc9f3df52abb896ba9cedef568ee81)
![](https://cdn.myportfolio.com/cb2d04c785d13e0ecd5542d0d62dd1be/ccab29a3-6085-4675-88b9-59d4350d2dcc_rw_1920.jpg?h=b8ba2f17addc5f0167e7da04d13d781c)